Rachel BainesApr 19, 20224 minEmail Deliverability Myths BustedMost people struggle to get above the noise in a crowded email inbox. But that is made even harder if you can't get in in the first place!
Rachel BainesApr 4, 20225 minWriting marketing copy that captures audiencesWith only 7 seconds to capture someones attention, digital marketers need to understand the best ways to make someone stop and take notice.
Rachel BainesMar 25, 20224 minGrowing your email list effectively and legallyGrowing an email list and encouraging engaged contacts to interact with your digital marketing is vital to the success of your business.
Rachel BainesMar 18, 20225 minPutting mobile firstAs mobile proliferation shows no sign of stopping, digital marketing must move mobile-first. But how?
Rachel BainesMar 11, 20224 minWhy you need multi-channel digital marketingIt can be tricky to understand digital channels, but if you're going to succeed, your campaigns need to encompass many touchpoints.
Rachel BainesMar 4, 20223 min5 tips for making content rule your email marketingEmail marketing is still by far the highest return on investment of any digital marketing channel, but it's a wildly saturated area. So how